Great for Any Shape

Kudos to Good Housekeeping magazine for sharing in the June 2013 issue a wonderful visual that enables readers of different shapes to anticipate how they might look in a particular garment.. . and not just any garment, but a swimsuit, which can be notoriously difficult to shop for.

0713 June GH bathing suit 3 body types REV














Good Housekeeping chose the $59 Aquabelle swimsuit as the most flattering suit it reviewed this season, finding it “great for any shape”:  “This eye-fooling champ holds you in with a reinforced panel, the cross-body stripes visually nip in the waist. Even better: the wallet-friendly price!”  The reinforced panel “trimmed tummies by up to 1 3/4 [inches].”

Visually presenting a garment on different body shapes is a wonderful way to demonstrate how flattering and versatile that garment can be. Designers and manufacturers might consider the interest this type of comparative visual can generate and give thought to presenting looks on women of different shapes, rather than only on a single model of a particular size.